Vervelooms Privacy Policy
At Vervelooms (“we,” “our,” or “us”), we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains in detail how we collect, use, disclose, and safeguard your data when you interact with our website (www.vervelooms.com), make purchases, or engage with our services.
By accessing or using our website, you consent to the practices described in this policy. If you do not agree, please refrain from using our services.
1. Information We Collect
1.1 Personal Information
We collect the following personal data when you interact with our website or place an order:
Contact Information: Full name, email address, phone number, shipping/billing address.
Payment Details: Credit/debit card numbers (processed securely via third-party providers like Visa, Mastercard, PayPal, Apple Pay, Stripe, or bank transfers). We do not store full payment details on our servers.
Account Credentials: Username, password (if you register an account).
Order & Customization Details: Purchase history, custom embroidery requests, design preferences, and gift messages.
Customer Support Inquiries: Any communications via email, chat, or contact forms.
1.2 Non-Personal & Automated Data
We automatically collect certain technical and behavioral data, including:
Device Information: IP address, browser type, operating system, device model.
Usage Analytics: Pages visited, time spent, click patterns, referral sources (via tools like Google Analytics).
Cookies & Tracking Technologies:
Essential Cookies: Necessary for website functionality (e.g., shopping cart retention).
Performance Cookies: Help improve user experience (e.g., load speed optimization).
Marketing Cookies: Used for personalized ads (e.g., retargeting via Facebook Pixel).
You can manage cookie preferences via your browser settings.
2. How We Use Your Information
We process your data for the following purposes:
2.1 Order Fulfillment & Customer Service
Process transactions, payments, and shipping (including customs documentation for international orders).
Send order confirmations, tracking updates, and delivery notifications.
Handle returns, refunds, and customer support requests.
2.2 Personalization & Marketing
Provide tailored product recommendations based on browsing/purchase history.
Send promotional emails (if you opt-in; unsubscribe anytime via the link in emails).
Display targeted ads on platforms like Facebook, Instagram, and Google Ads.
2.3 Business Operations & Security
Improve website functionality, product offerings, and user experience.
Detect and prevent fraud, unauthorized transactions, and security breaches.
Comply with legal obligations (e.g., tax reporting, fraud investigations).
3. How We Share Your Information
We do not sell your personal data. However, we may share it with trusted third parties under strict confidentiality agreements:
3.1 Service Providers
Payment Processors: PayPal, Stripe, Apple Pay, and banks for secure transactions.
Shipping Carriers: FedEx, DHL, USPS, or local postal services for order delivery.
IT & Analytics Providers: Google Cloud, AWS (for hosting), Google Analytics (for traffic analysis).
Marketing Platforms: Meta (Facebook/Instagram), Google Ads, and email marketing tools (e.g., Mailchimp).
3.2 Legal & Compliance Disclosures
We may disclose data if required by:
Law enforcement (e.g., court orders, fraud investigations).
Regulatory authorities (e.g., tax audits, consumer protection agencies).
3.3 Business Transfers
If Vervelooms undergoes a merger, acquisition, or asset sale, customer data may be transferred as part of the transaction (with prior notice).
4. Data Security Measures
We implement industry-standard safeguards to protect your information:
Encryption: All transactions use SSL/TLS encryption.
PCI-DSS Compliance: Payment data is processed via PCI-compliant gateways.
Access Controls: Restricted employee access to sensitive data.
Regular Security Audits: Monitoring for vulnerabilities and breaches.
Despite these measures, no online system is 100% secure. Please use strong passwords and notify us immediately of any suspicious activity.
5. Your Privacy Rights
Depending on your location (e.g., GDPR for EU, CCPA for California), you may have the right to:
✅ Access – Request a copy of your personal data.
✅ Correct – Update inaccurate or incomplete information.
✅ Delete – Ask us to erase your data (unless legally required to retain it).
✅ Opt Out – Withdraw consent for marketing or data sharing.
✅ Restrict Processing – Limit how we use your data.
✅ Data Portability – Receive your data in a machine-readable format.
To exercise these rights, email us at vervelooms@gmail.com. We may verify your identity before processing requests.
6. International Data Transfers
As a global brand, your data may be processed in countries outside your residence (e.g., US, China for artisan coordination). We ensure transfers comply with applicable laws (e.g., EU Standard Contractual Clauses).
7. Retention Period
We retain personal data only as long as necessary:
Active Customers: Until account deletion or 3 years of inactivity.
Order Records: 7 years (for tax and warranty purposes).
Marketing Data: Until unsubscribe or opt-out request.
8. Third-Party Links
Our website may link to external sites (e.g., social media, payment portals). We are not responsible for their privacy practices.
9. Children’s Privacy
Our services are not intended for users under 13. We do not knowingly collect their data. Parents/guardians may contact us to remove accidental submissions.
10. Changes to This Policy
We may update this policy periodically. The latest version will always be posted on our website with a clear “Last Updated” date. Material changes will be notified via email or website banners.
11. Contact Us
For privacy-related questions, requests, or complaints, contact us at:
📬 Email: vervelooms@gmail.com
We aim to respond within 7–14 business days.